Top 10 sports guest post sites to boost SEO & Authority in 2026
Finding high-quality sports guest post sites is essential for SEO agencies, marketers, and brands in the sports, fitness, and swimming industries. The right placement delivers backlinks, audience traffic, and industry credibility.
Here’s a list of 10 trusted platforms where you can place guest posts — from niche swimming blogs to high-authority sports media sites:
- Adore Swimming
- Last Word on Sports
- FanSided
- The Sportimes
- SwimSwam
- Running Shoes Guru
- CricTracker
- EssentiallySports
- Yardbarker
- Women’s Running
1. Adore Swimming
Best for: Swimming, aquatic brands, swimwear, and coaching programs
Adore Swimming is a niche platform focused exclusively on:
- Competitive swimming
- Open water swimming
- Swim training techniques
- Swimming gear & equipment
- Aquatic fitness & health
Why it’s valuable:
- Highly relevant for swimming brands
- Contextual backlinks within niche content
- Targeted audience genuinely interested in swimming
- Ideal for SEO campaigns needing topical authority
2. Last Word on Sports
Best for: Thought leadership and commentary
Last Word on Sports covers various professional leagues.
Advantages:
- Structured contributor program
- Strong editorial standards
- Good for analytical articles and expert opinions
- Ideal for SEO campaigns needing credibility.
3. FanSided
Best for: Team-specific and league-specific coverage
FanSided operates multiple niche blogs for specific sports teams and leagues.
Advantages:
- Highly targeted audience segments
- Active communities in niche sports
- Strong fan engagement
- Great for campaigns aiming at specific fan bases.
4. The Sportimes
Best for: Trending sports topics
Covers football, basketball, and emerging sports trends.
Advantages:
- Accepts contributed content
- Engaged audience for current sports news
- Ideal for SEO and visibility
5. SwimSwam
Best for: Competitive swimming and coaching
SwimSwam is widely recognized in the swimming community.
Advantages:
- Highly niche audience
- Focused on competitive swimming, events, and training tips
- Strong topical authority
Perfect for brands and agencies targeting swimmers.
6. Running Shoes Guru
Best for: Fitness, running, and cross-training content
Though focused on running, the blog accepts health, fitness, and sports-related guest posts.
Advantages:
- Moderate to high DA
- Engaged fitness audience
- Great for cross-sport campaigns
7. CricTracker
Best for: Cricket-specific content and sports analysis
CricTracker covers cricket news, stats, and analysis.
Advantages:
- Niche-specific audience
- Strong engagement in cricket communities
- Ideal for cricket campaigns and targeted SEO
8. EssentiallySports
Best for: Authority-level sports storytelling and in-depth analysis
EssentiallySports publishes news, features, and analytical content across major sports leagues, focusing on engaging storytelling and fan-centric perspectives.
Advantages:
- Strong editorial standards and professional journalism
- High traffic and engaged sports audience
- Excellent for long-form, data-driven, or expert-level content
- Ideal for building topical authority and credible backlinks
9. Yardbarker
Best for: Syndicated sports content and fan engagement
Yardbarker is a sports media platform that aggregates content and publishes articles across multiple partner sites, covering major leagues, teams, and trending sports topics.
Advantages:
- Partnership-based contributor model
- High visibility through syndicated network
- Strong audience engagement and fan communities
- Ideal for brand amplification and backlink exposure
10. Women’s Running
Best for: Female-focused fitness, running, and wellness content
Women’s Running is a popular magazine and digital platform covering running, health, and fitness topics tailored for a female audience.
Advantages:
- Accepts guest posts and expert contributions
- Engaged, health-conscious audience
- Ideal for fitness brands, running gear, and wellness campaigns
- Great for authority building and niche-specific backlinks
How to Evaluate Sports Guest Post Sites?
Before placing a guest post:
- Check relevance: Niche-specific links often outperform broad sports media.
- Example: If you’re promoting a swimwear brand, placing a guest post on Adore Swimming (focused exclusively on swimming and aquatic fitness) will drive more qualified traffic than posting on a general sports site like Yardbarker.
- Check authority: Domain metrics, organic traffic, and indexing matter.
- Example: Before contributing to EssentiallySports, you might check its Domain Authority (DA 80+), monthly organic traffic, and Google indexing. A site with high DA and consistent traffic will give a stronger SEO signal than a smaller, low-traffic blog.
- Check editorial standards: High-quality content signals better long-term link value.
- Example: Last Word on Sports has strict editorial guidelines for analytical and opinion articles. Ensuring your content meets these standards will increase the chance of acceptance and maintain the credibility of the backlink.
- Look at link placement: In-content links are most valuable.
- Example: Placing a backlink naturally within a training tips article on SwimSwam is far more valuable than putting the link in the author bio or sidebar, because in-content links pass more contextual SEO value.
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